Streaming services are the hottest thing in entertainment these days. But when it comes to getting the word out about the newest offerings, it's traditional media that often benefits. Apple, Walt Disney and other big tech and media giants are increasingly turning to outlets like TV, billboards and newspapers to promote their new online products. Spending on broadcast and cable ads by streaming services jumped 19% to $209 million over the past 10 weeks, according to data from researcher ISpot.TV. The biggest spender was Apple, which launched its Apple TV+ service on Nov. 1. It accounted for almost one-quarter of the spending, followed closely behind by Amazon.com, with $37 million in TV ad purchases. "Television is the easiest place to find people who like TV," said Brian Wieser, global president of business intelligence for GroupM, the ad buying unit of WPP. Disney, which introduced its new Disney+ streaming service on Tuesday, relied heavily on its own networks for marketing. Ads ran … [Read more...] about High-tech streaming goes old-school to advertise
Los angeles in march
The burly Latino guard stationed near the entrance of the Fox Plaza skyscraper in Century City looked as if he could have been one of my cousins back in Anaheim. But that didn’t stop him from grilling us in accented English about what we were doing as we tested our microphones and recorders in the lobby.“I’m here to interview Pete Wilson,” I replied. The guard’s face instantly took on a sour look. He pointed us to the concierge, who evidently had been expecting us.Two more layers of security later, each with people less willing to engage in small talk than the previous, my producer, Abbie Fentress Swanson, and I were on an elevator speeding toward the 28th floor. Advertisement The door opened to the offices of Browne George Ross, a bicoastal law firm where Wilson serves as counsel. The receptionist asked us to wait on white leather couches. Before us, big windows that offered a fabulous view of Los Angeles illuminated the multiple rooms. On the walls … [Read more...] about Column: Pete Wilson still defending Prop. 187 and fighting for a better place in history
Eating seven or more servings of fruits and vegetables a day reduces people's risk of dying, a new study suggests.The study also found that fresh vegetables may be slightly more protective than fresh fruit, and canned fruit may actually increase the risk of death. Researchers analyzed information from more than 65,000 people in England ages 35 and older who answered questions about their eating habits.People who ate seven or more servings of fruits and vegetables were 42 percent less likely to die from any cause over a nearly eight-year period, compared with those who ate less than one serving a day. [6 Easy Ways to Eat More Fruits and Vegetables]Eating fewer than seven servings was also beneficial, although the protective effect was not as strong: People who ate one to three servings were 14 percent less likely to die during the study; those who ate three to five servings were 29 percent less likely to die, and those who ate five to seven servings were 36 percent less likely to … [Read more...] about Make It 7: More Fruit and Veggie Servings Needed?
Eating an "inflammatory diet" as a teen may increase a woman's risk of breast cancer, a new study suggests.Researchers studied women who, as high schoolers, had consumed diets thought to increase levels of inflammation in the body. Results showed that these women were more likely to develop breast cancer as adults prior to menopause, compared with women who ate a different type of diet as high schoolers.Women who consumed inflammatory diets during their 20s, 30 and 40s were also at increased risk of breast cancer before menopause. An inflammatory diet is one that's low in vegetables and high in sugar-sweetened and diet soft drinks, refined sugars and carbohydrates, red and processed meats, and margarine, said study researcher Karin B. Michels, an epidemiology professor at the University of California, Los Angeles Fielding School of Public Health. Consuming these foods has been linked to higher levels of markers of inflammation in the body, Michels said. [6 Foods That May … [Read more...] about ‘Inflammatory Diet’ May Boost Breast Cancer Risk
More: Olympics Harrison Dillard, Olympic 100m, 110m hurdles champ, dies U.S., Mexico face off for Olympic baseball berth Sun Yang defends failure to take drug test The U.S. was three outs from clinching a spot in the first Olympic baseball tournament in 12 years. Instead, Mexico will play for an Olympic baseball medal for the first time, forcing the Americans to wait until March. The Mexicans scored once in the ninth inning and walked off in the 10th, taking a winner-goes-to-the-Olympics game 3-2 at the Premier12 at the Tokyo Dome on Sunday. Mexico joined Japan, Israel and South Korea in the six-team 2020 Olympic baseball tournament. Baseball returns to the Games in July for the first time since it was voted off the Olympic program following the 2008 Beijing Games. Baseball will not be on the Paris 2024 program but could return again for Los Angeles 2028. Mexico, managed by former MLB infielder Juan Castro, rallied to deny what would have been an improbable … [Read more...] about Mexico snatches Olympic baseball spot from U.S., which must now wait
By & by Billy Nilles | Sun., 17 Nov. 2019 7:00 AM Share Tweet Email "We're all born naked and the rest is drag."It's a catchphrase oft repeated on RuPaul's Drag Race, seen by some as nothing more than a clever bon mot meant to drive home the importance of the competition, but for RuPaul, the brain behind the phrase, it's something more.It's a mantra that's led the multi-hyphenate personality to his bountiful empire consisting of a wildly successful reality TV franchise, 14 studio albums, three books, a podcast, an annual drag-themed convention and a line of candy bars, not to mention countless film and TV appearances in other folk's creations, as he's popularized an art form that exists to defy the very nature of the mainstream.It's a guiding light to a career that seemed, to a little boy born RuPaul Andre Charles in San Diego, Calif. on November 17, 1960, not impossible, as it might to those cut from a less fabulous cloth, but entirely … [Read more...] about Blood, Sweat and Rhinestones: How RuPaul Built a Mothertucking Empire Out of Nothing